Elan earned her Bachelor of Commerce degree from the University of Saskatchewan and specialized in the disciplines of marketing and human resource management/organizational behaviour. She has taken courses through the Professional Marketing Research Society. She has over twenty years of marketing research experience, loves entrepreneurial ideas, is passionate about helping communities with their economic development efforts, and thoroughly enjoys research.
Elan has previous experience in the transportation and financial services sectors.
In addition to 1:1 coaching and consulting, Elan may deliver training on such topics as:
- Market research and industry assessments
- Target market identification
- Pricing and break even points
- Marketing and social media